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Marketing Costs Cut 2/3rds
Proper use of Web marketing campaigns will cut your marketing costs by more than two thirds. Once a qualified lead has been attracted to your site, they can be further qualified and brought along through the sales process. You must build a relationship with that future client by providing them true value and Mainstream Internet Dominance gives you options to do it immediately while they're still hot, and at a relatively low cost. We allow you to automatically stay in contact with your client and get the important seven touches that are necessary to convert that qualified lead into a long-term client.
Client Retention Doubles
Friends buy from friends, unless it's a low-dollar value item. One of the best ways to create friends with your qualified prospects is to build relationships with hot leads from your web site. There are a number of different mechanisms you can use, but one of the best methodologies is to give them something they value in exchange for their name and e-mail address. Once they provide you with their name and e-mail address you'll provide them with something that has true intrinsic value to them, and something that will be provided to them automatically via your Internet presence that will be sent in pieces over the course of a few days. After they've received their initial value, they will be sent periodic mailings at least on a monthly, and probably weekly, basis.
Internet Development Costs Cut by Half
To duplicate what Mainstream Internet Dominance provides would require you, at a minimum, to:
- Hire a web master
- Hire a graphics artist
- Hire a professional copywriter to write the copy for the site
- Hire a professional marketing and technical writer to create initial and monthly white papers and newsletters
- Hire an Internet marketing professional
- Hire a programmer to build your online retention system
That's more than $175,000 savings in the first year alone (assuming that you just contract with some of these professionals)!